MARC POSCH

Creative Director, Designer

 

PUBLICATIONS

ABC fur Computer- Designer, Bruckmann Verlag München

Computer & Design, Bruckmann Verlag München, various articles

AWARDS

ADC, Softlab Campaign 1994, Softlab/A,S,M, Munich
ADC, Softlab Campaign 1995, Softlab/A,S,M, Munich
BDW 1995, Softlab/A,S,M, Munich
ADC, Olive Oil Campaign 1996, Commission of the European Union, Brussels

EXHIBITIONS

Museum of Design, Zurich/Switzerland (2002, Permanent collection)
Int. Surfing Museum Huntington Beach, CA (2001, Surf Kings)

CREDITS

For a current list of clients click here

 

TERMS AND CONDITIONS

For terms and conditions please click here

 

 

 

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ABOUT | Swiss-born Marc Posch studied art and design at the world-renowned Merz Art Academy in Stuttgart, Germany. Upon graduation, Marc relocated to Munich as his home base where he worked for various advertising agencies all over Europe as an art director and illustrator.

 

Marc has an incredible design vision that flexes to meet the unique needs of each of his clients. I have never seen him meet a challenge where he doesn't meet -- and exceed -- expectations. I always trust that I can get great design work done on time and with as little fuss as possible.
Stuart mcFaul, C.E.O. Spiralgroup

   

Marc founded the Marc Posch Design Office in the late 80s and under his leadership, the highly successful organization developed a reputation for hip and trendy designs. His office created commercial designs for numerous magazines (e.g. STERN, Focus and Der Spiegel) and developed various advertising mediums for what reads like a Who's Who in the world of European commerce. The Marc Posch Design Office also fashioned effective advertising and design work for many social and cultural events, such as the Pop Music World Tour, Rock'n Deutsch, for the Goethe Institute (the cultural division of the German State Department) or for the Commission of the European Union)

In 1992 he joined a group of artists, DJs and journalists who founded the highly influential media group "Partysanen". With an emphasis and a passion for dance music and techno they created an environment that had an enormous halo effect on many aspects of youth orientated design and advertising. The monthly magazine "Partysan" was one of the first of a new generation of publications, the fanzines.

Marc relocated to Southern California in 1998.

Based in Downtown Los Angeles, Marc Posch Design, Inc, continues to thrive through the dynamic leadership and creative talents of Marc Posch.


IN THE MEDIA | Looking back on some of the ideological distortions that have ruined entire periods of art, it remains astounding that the Bauhaus many considered ripe for retirement or lightly dismissed with the disparaging comment, "law-and-order design," is still alive and well and continuing to produce new exponents. The professional path taken by 36-year-old art director, Marc Posch - from Stuttgart via Munich to Los Angeles- probably typifies the plight of designers who learned the austerities of "less is more", only to find out one day just how lively things van get in the actual marketplace. "This naturally leads to a continual conflict: is it form follows function or form follows fun?" says Posch. Yet there's no sign of this kind of polarity in his work. Another factor is that Bauhaus aesthetics are lately appearing as a legitimate consequence of computer technology, with a chic whiff of calculation: the means justifies the outfit...
...What Posch calls his California freedom- at least in respect to more "fun & pep" - is firmly invested in his prospectus for olive oil (European Olive Oil Campaign, Commission of the European Union, Brussels): it translates a direct approach to the public very nicely into visual values. And Posch's menu (Julep's, Munich/Milan/Berlin) is really "laid back" - with what be the categorical imperative of his latest work down below on the right: "Don't be a Stranger." Armin Eichholz, novum gebrauchsgrafik 11/98


MAGIC HIDES ON THE EDGE | He calls it his mantra: the graffiti on a house wall somewhere in the never-ending conurbation of Los Angeles where he saw the thought provoking words: »Magic hides on the edge«. A very positive comment, and one that the newcomer to California, Marc Posch, has since used as his own personal power formula: »Since coming to the US, my experiences have shown me that it is sometimes important to step across a border, to leave old familiar paths and just let yourself go with the flow.« In this city of illusions, it’s not uncommon to completely rethink a finished design shortly before presentation, and then to finally go ahead with this new idea. Even though the first design may have involved several weeks of concept work after the briefing. Then, »five minutes before the deadline, everything is just turned on its head again«, says Posch.
» HAVE A WONDERFUL DAY!« THE PRESSURE TO PERFORM | The decision to move his private and professional life from Bavaria to sunny California was never really difficult for Marc Posch. »LA was always my dream«, he admits. This courageous declaration of love for this urban monster is not often heard, as the confusing admixture of different cultures and their »styles« in LA and the lack of a real center to the town (except for »Hollywood«) makes it difficult for Europeans to feel comfortable here. And the daily exhortation, heard countless times, to »have a wonderful day«, reminds you of your obligation to be happy, and to achieve something. A constant re-orientation and re-discovery, a re-definition of own ideas and design, ergo design itself, thus gains central significance. Here, where »nothing is really real, but nothing is really false«, says Posch – because the line between film and reality is such a fluid one – this »unique power drink of art and commerce« arises that inspires his work. The conditions are ideal for a creative bio tope where conventions are there to be flouted rather than observed. Marc Posch’s own style has changed little as a result of the geographical change, except for the decisive shift towards web design. Posch: »In the early days when I was still moving backwards and forwards a lot between Munich and the West Coast, I was regarded as American, because this melange was influencing my style.« Today, it’s the other way round, for this German in LA has a certain exotic, foreign cachet. Nevertheless, he admits he is still learning: »At the start it was a shock to me to see how absolutely integrated the Internet is in everyday life.« His client structure has changed dramatically with the switch to Web design. The print/Web design ratio is now almost 1:9. Posch is never amazed at the mentality of his American colleagues: »As long as Dreamweaver and Flash are working properly, then nobody gets upset.« (pj, novum 11/03)

 

 

 


 

 

This Web site shows design concepts and samples (logo designs, trademarks, letterhead designs, business cards, book and magazine illustrations, promotional flyers, Flash animations) and other graphic designs created by Marc Posch Design, Inc, a design and marketing firm in Los Angeles, California, specializing on Web design, corporate identity/branding and advertising. All rights reserved. No part of this Website may be copied and published without written permission of Marc Posch Design, Inc. *External Link Disclaimer: Some Web pages listed in this site have links to Web sites outside the Marc Posch Design Web site. These outside links show work samples of Marc Posch Design, Inc and are designed to open in a separate browser window. If you click on these outside links you are subject to the privacy policies of the outside sites while you are visiting them. The Marc Posch Design Web site is not responsible for the content, accuracy, or advertising that may appear within the linked sites. Providing links to sites outside this Web site does not endorse in any way the content, opinions, political views, and any other subject matter contained on those sites. Art direction: Marc Posch · Contact